When IKEA invited the world to Älmhult for Democratic Design Days 2025, we were the light. Literally.

We created 9 custom-made outdoor LED neon signs – for the food court, where the street food magic happened, and two for a drop-in hair salon where visitors could get a free haircut. Yes, you read that right – free haircuts.

The signs were built in cut-to-size plexiglass, could withstand both rain and sweltering heat, and drew attention where they were needed.